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A Hundred Years Of Oudh Trade
A religious saying dating back to four centuries ago says, “Treat with Indian Oudh for it has healing for seven diseases; it is to be sniffed by sufferers of throat problems and to be put into one side of the mouth by sufferers of pleurisy”. The world’s rarest Agar Oudh which is extracted from ancient Agar Oudh trees that are hundreds of years old, are found in the forests of the Far East most especially in India. India’s lush forests are truly a natural habitat for the world’s rarest plants such as the Agar Oudh. From India Agar Oudh was introduced to the Gulf in the 20th century when cultural trade was flourishing between these regions. Fishermen and traders traded the Agar Oudh with pearls until it became woven into the very fabric of the Gulf’s way of life. Today its classic aroma continues to permeate the air in many homes across the Gulf. It creates a pleasant welcome for guests and serves as a traditional present for any occasion. Areej Al Ameerat nurtures this centuries old tradition and has generated a new kind of Agar Oudh that is richer in fragrance and quality. And that’s because at Areej al Ameerat Agar Oudh from India or from any part of the world are carefully selected and handpicked to ensure that it meets the expectations of the discriminating Gulf market.
A religious saying dating back to four centuries ago says, “Treat with Indian Oudh for it has healing for seven diseases; it is to be sniffed by sufferers of throat problems and to be put into one side of the mouth by sufferers of pleurisy”. The world’s rarest Agar Oudh which is extracted from ancient Agar Oudh trees that are hundreds of years old, are found in the forests of the Far East most especially in India. India’s lush forests are truly a natural habitat for the world’s rarest plants such as the Agar Oudh. From India Agar Oudh was introduced to the Gulf in the 20th century when cultural trade was flourishing between these regions. Fishermen and traders traded the Agar Oudh with pearls until it became woven into the very fabric of the Gulf’s way of life. Today its classic aroma continues to permeate the air in many homes across the Gulf. It creates a pleasant welcome for guests and serves as a traditional present for any occasion. Areej Al Ameerat nurtures this centuries old tradition and has generated a new kind of Agar Oudh that is richer in fragrance and quality. And that’s because at Areej al Ameerat Agar Oudh from India or from any part of the world are carefully selected and handpicked to ensure that it meets the expectations of the discriminating Gulf market.
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